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Video Analytics

Available on Big Data Hush's video intelligence platform is the industry's most advanced, comprehensive range of analytics, allowing users to capture, index and search faces, license plates, objects, colors and more.

Big Data Hush video surveillance solutions offer analytics such as Facial Surveillance, Advanced Object Tracking, License Plate Recognition, Dwell and Loitering, People Counting, Queue Management Analysis, and Demographics. Our analytics program works with IP, analog and megapixel cameras and is tightly integrated with data and search, which means no separate hardware is needed and results are ready immediately. You can easily download video analytics and activate with license keys to run the software on your Big DataHush video security system - even a year after you've purchased a Big DataHush system.


How Big Data Hush Video Analytics will benefit your organization:

  • Optimize customer service and operations with valuable business intelligence from your existing video data

  • Increase ROI using insights from your existing infrastructure to drive marketing and merchandising decisions

  • Recognize threats, based on triggers using facial surveillance, advanced object tracking and license plate recognition

  • Reduce investigation time from hours to minutes with a centralized, searchable database that includes powerful crime investigation analytics

  • Protect against rising cost of video security solutions with built-in video analytics that are easy to install without the need for additional hardware

  • Meet compliance requirements for submitting suspicious activity reports within mandated time periods

People Counting

The Big Data Hush People Counting analytic helps organizations optimize staffing levels, manage stock levels, measure traffic in key areas like customer service, returns or changing rooms.

Big Data Hush provides organizations with new targeted, actionable insights with the same system they use to solve cases and protect assets. Use this value-added information to enhance operational performance and improve safety.

Calculate true conversion rates with advance reporting, which provides data on location and region by hour, day, week or month.

Facial Surveillance

Reduce investigation times with Big Data Hush’s highly accurate Facial Surveillance analytic and robust search capabilities.

Our much-acclaimed Facial Surveillance analytic enables security personnel to capture, index and catalog faces and any video associated with them.

A core feature of our video analytics, Facial Surveillance allows you to reduce investigation times and build stronger cases to submit to law enforcement through our powerful search, alerting and case management capabilities.


Big Data Hush's Demographics analytic gives you insight into who your customers are by identifying foot traffic by age and gender.

Available as a premium add-on to any Big Data Hush system, the Big Data Hush Demographics Analytic helps you optimize your marketing strategy by counting customers and identifying them by age and gender.

Compare counting report against POS transactions, understand foot traffic conversion, and empower your organization with valuable business intelligence.

License Plate Recognition

Big Data Hush’s License Plate Recognition analytic provides powerful tools that stop crime and reduce vehicle-related liability. Combined with Big Data Hush Search, even partial license plates can easily be located and tracked.

Improve general surveillance by cataloging license plate information for parking lots, drive-up windows and entry gates to allow security teams to search quickly and find evidence on a person or suspicious activity.

The Big Data Hush video surveillance platform comes with a standard version of license plate recognition; a premium version is available as an add-on feature.

Dwell Time

Measure the performance of marketing displays with revolutionary insight into customer behavior as they interact with promotions.

Big Data Hush’s Dwell Time analytic reveals extraordinary new insights about the way individuals and groups behave in – and interact with – a particular environment. For an even more powerful video intelligence platform, integrate the Dwell Time analytic with your Point-of-Sale data to evaluate the success of campaigns.

Queue Management Analysis

Organizations can monitor customer lines at registers, door entry points, or return counters, and gather comparative metrics for different times of day at different locations.

Easily configure the system to alert and capture queue line lengths based on a minimum threshold, time of day, or marketing event.

Intuitive reports generated by the system helps you better understand peak activity by time and location for more accurate staffing and resource planning.

Advanced Object Tracking

Big Data Hush’s Advanced Object Tracking analytic captures key signatures such as motion, direction, speed, color and size – allowing organizations to instantly search for and find video.

A core video analytics feature, Advanced Object Tracking enables security personnel to build stronger cases for law enforcement by including video of vehicles by color or direction.


Combined with other analytics, such as Facial Surveillance and License Plate Recognition, you can better protect your entry ways and ensure faster investigation times.

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